During 2020 it was crucial for us not to be distracted from the long-term objectives of our bank, and pursuant to the entire RBI Group, for a Sustainable Development of the society and a Responsible Banking in accordance with the global principles for a better world.
Serving this purpose, we supported activities that brought a positive impact regarding the improvement of health conditions in some areas of the country, environmental protection, promotion of education, support for the marginalized groups, enhancement of literacy of different age groups through art, provided support for the projects and practices aimed at improving livelihood in promoting a sustainable society.
Raiffeisen Bank again this year represents one of the companies demonstrating the greatest commitment to corporate social responsibility by supporting 90 projects, 74% of which meet the Sustainable Development Goals set by the United Nations (SDGs).
Education and learning represent one of the main pillars for the development of a sustainable society towards the promotion of education and therefore, the rehabilitation of some learning environments continues to be the focus of our social activity. During 2020, 17 projects in the field of education were supported. Among the most important projects it is worth mentioning the contribution dedicated to the project "Orientation and education of children for internet safety", equipping with a multimedia laboratory for young people at the TEN Multifunctional Centre in Tirana, a computer laboratory for the 9-year school "Konferenca e Pezës”, funded some sports grounds etc. Furthermore, it became possible to equip the Library with new titles of books and computer equipment in the city of Lezha and the supply with computer materials to some regional educational institutions in the cities of Tirana, Shkodra, Memaliaj, etc. Another important project consisted in the furnishing of 3 kindergartens and 2 nurseries in the town of Burrel. Thanks to this project, about 500 children aged from 0-6, attending these institutions already have not only new beds, but also benefit from very comfortable entertainment spaces.
Other important projects worth mentioning in various areas that were supported are: supporting innovation through the nationwide technology competition "ICT Awards", promoting sports with the support of the Albanian National Olympic Committee for the preparatory phase of athletes for participation in the Olympic Games in Tokyo 2020, the support provided to the National Museum where Raiffeisen Bank made possible the building of the Smart-Audio Guide application. While for the marginalized groups we highlight the unique project of the "Visium” Center for the digitization of books for the blind, the project "Secret Grandpa" which during the holidays provided gifts for poor children and the initiative "Team of yellow elves", through which 10 families in need were supported voluntarily with food and clothing by the bank staff in the cities of Elbasan, Shkodra, Kruja and Lushnje.
Raiffeisen Bank in Albania considers Corporate Social Responsibility of crucial importance and as such will strengthen the strategic orientation with the aim of becoming a pioneer of the Sustainable Development of society and our country.
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